Looking to reinvigorate and differentiate its market, Hightail developed Hightail Spaces to build upon its success as the first digital file delivery service. Despite its talented team, there is a capacity limit to any team. Hightail looked to us to help on product/design strategy and augment its team.
Hightail needed to focus their designers and engineers on product pipeline, but still needed capacity to augment their team and work on future product design and proof of concept development.
We provided hightail with a full team for product management, design and development in order to meet their needs. This provided the client with the capability of ramping up their special projects and augmenting their current capacity.
The client needed extra capacity to start product proof of concept for its analytics dashboard. Starting from an idea to the whiteboard, we identified what the users might like to see in the analytics on a recurring basis. Although we knew some metrics may not be as useful, the key was to provide enough information to start a conversation with the customer and improve from there. Once we had the baseline features, we were able to design the proof of concept and develop baseline algorithms and front end code for deployment.
Working with the client’s in-house design team, we were able to provide two functions with our team, proof of concept design and team augmentation. With proof of concept, we provided full services of wireframing, UX/UI and visual design. And when the client needed extra capacity, we took their existing design language and assets and built administration features for their business and enterprise customers.
With the proof of concept work, we focused on provided development that would be able to leverage their existing infrastructure and internal APIs to limit impact to their development teams. This allowed us to build fully functional proof of concept products that could be delivered and deployed to their user base on Spaces. In addition, we provided the capability to augment their existing development teams and work on administration features that could be developed independently of their core development efforts.